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Better time management with INSZoom [Video]

posted by: INSZoom date: Apr 27, 2015 Money and time saving tips comments: Comments Off on Better time management with INSZoom [Video]

Do employees at your firm struggle to manage their productivity levels? Do tasks fall off the radar? Are deadlines ever missed?

Hello, and welcome to another INSZoom video blog.

Great time management skills are key to profitability and maintaining excellent client relationships. 

Ninety percent of workers admit to wasting at least half an hour per day, not including scheduled breaks and lunches. In particular, email can be a huge time waster for many workers.

When tasks don’t have defined limits, lawyers may end up delaying certain items on their to-do lists until the next day. 

INSZoom helps attorneys proactively manage their workdays, integrate with Outlook to keep track of court dates and case deadlines and track the amount of time spent on each task. This helps lawyers find ways to optimize their workloads and better manage their time.

Thanks for watching and follow up with INSZoom for more immigration news. 

date:  Apr 27, 2015 comments:  Comments Off on Better time management with INSZoom [Video]
by:  INSZoom category:  Money and time saving tips Read More

Making payments more convenient with online billing [Video]

posted by: INSZoom date: Apr 27, 2015 News comments: Comments Off on Making payments more convenient with online billing [Video]

How easy is it for your firms’ clients to make payments? Hello, and welcome to INSZoom’s video blog.

Clients often have busy schedules of their own, and it may be difficult for them to remember to sign on to pay bills. Recurring payments boost convenience for both lawyers and clients because they can occur automatically at designated times. 

Online recurring payments ensure clients always pay bills on time. With INSZoom, law firms can easily set up online billing so busy clients can use a credit or debit card or enroll for recurring payments.

In addition, immigration lawyers can use INSZoom to establish payment plans, track and maintain plans over time and help clients manage their invoices for specific periods of time. 

Thanks for watching and check back with INSZoom for more immigration news. 

date:  Apr 27, 2015 comments:  Comments Off on Making payments more convenient with online billing [Video]
by:  INSZoom category:  News Read More

USCIS H-1B cap filled in a week [Video]

posted by: INSZoom date: Apr 27, 2015 News comments: Comments Off on USCIS H-1B cap filled in a week [Video]

Hello, and welcome to INSZoom’s video blog.

Although the U.S. Citizenship and Immigration Services H-1B season opened April 1, the cap has already been reached. The agency also exceeded the limit of 20,000 H-1B petitions for the U.S. advanced degree exemption. 

USCIS will use a computer-generated lottery to randomly choose the H-1B petitions to review for the 65,000 available visas and the 20,000 advanced degree exemptions. While USCIS has not announced the number of petitions received, the cap for fiscal year 2015 was exceeded by approximately 87,500 petitions.

Although USCIS will not accept new H-1B applications, firms can still file extensions and H-1B change of employer petitions.

INSZoom helps firms process these applications. Thanks for watching and check back for more immigration news. 

date:  Apr 27, 2015 comments:  Comments Off on USCIS H-1B cap filled in a week [Video]
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Are you delegating properly?

posted by: INSZoom date: Apr 21, 2015 Immigration case management, Money and time saving tips comments: Comments Off on Are you delegating properly?
Delegating allows attorneys to focus their energy on their clients.

There are few tricks to becoming a great attorney and one of them is learning to delegate. To advance in your jurisdiction and garner a stellar reputation, you must immerse yourself into your practice area – knowing not only the rule of law, but the nuances of relevant agencies and courts. Additionally, you must show your clients they come first by listening to them, advising them honestly and comforting them during difficult times.

"Without properly delegating, you may be holding yourself and your firm back."

Becoming an expert in your field and maintaining a client-focused practice isn't enough to grow your reputation and firm. These crucial activities can be harmed by spending too much time on tasks that could be performed quickly and efficiently by your staff. Without properly delegating, you may be holding yourself and your firm back.

Whether you're new to the delegating process or want to check in that you're using the practice to its most beneficial end, follow these steps:

1. Evaluate your daily workload
Before you can decide which tasks to delegate and to whom, you need to know where you're spending – and wasting – your time. If you use billable hours you may already be doing this, but track your time closely for at least week so you can measure how long you spend on various types of tasks such as researching, completing forms, drafting routine pleadings, scheduling, communicating with clients, copying and scanning paperwork and more.

Once you know how you spend your time, determine which of these tasks require a licensed attorney and which can be performed by an assistant, paralegal or clerk.

2. Consider the strengths and weaknesses of your staff
Once you've determined common tasks you perform that would be better suited for another staff member, it's time to start thinking about who is best for each job. Consider the education, training, years of experience, strengths and weaknesses of each of your staff members.

In many cases, assistants can take on administrative tasks like scheduling and scanning, experienced paralegals can draft routine pleadings and associates can perform research and draft more nuanced pleadings.

Delegating frees up time and empowers workers to do more.Delegating frees up time and empowers workers to do more.

3. Observe the workload of your staff
Take a moment to evaluate their current tasks before assigning additional work to certain people. If the best person for a job has a full plate, you may want to consider reassigning some of his or her tasks to another staff member or providing a different person additional training to take on the new assignment.

Delegating with the best of intentions can fall apart if the people assigned the tasks don't have time. Adding to an already busy schedule can decrease both productivity and employee satisfaction.

4. Establish formal office procedures
Up until now, the delegating process has relied solely on you determining which tasks can be transferred to various other people in your office. It's time to formally communicate these changes.

Meet one on one with the necessary employees or hold a staff meeting to discuss the upcoming changes. Make sure each person affected understands how his or her role will change and which new duties you've assigned.

Additionally, this is where your case management software becomes important. Use this comprehensive resource to formally assign cases and tasks to the correct person. By focusing on collaborating through the platform, you can avoid confusion or the need for meetings that waste everyone's time.

5. Check in with the process
Use your CMS to evaluate how your delegation is working. Run reports based on employees, tasks or cases to see how people are performing and cases are progressing. By doing this once per month you'll be able to make adjustments to people's workloads as you go.

By delegating, you ensure you have the time to focus on your clients and substantive legal issues. It's a continual process that you need to watch over and evaluate to ensure it benefits you, your practice and your clients.

date:  Apr 21, 2015 comments:  Comments Off on Are you delegating properly?
by:  INSZoom category:  Immigration case management, Money and time saving tips Read More

Are you taking advantage of email marketing? Part 1

posted by: INSZoom date: Apr 21, 2015 Immigration case management comments: Comments Off on Are you taking advantage of email marketing? Part 1
Email creates new opportunities for law firms.

It's easier than ever for lawyers to market to current and prospective clients through online channels. Although email has been around for a long time now, it's still one of the most useful online marketing channels and generates high return on investment. Attorneys should take advantage of the email features in their case management software to expand their marketing.

Why email?
Email marketing is not only one of the most cost-effective ways to reach a large audience, but it also gives firms the option to segment their clients into separate lists so each group can be targeted with more specific content. For every $1 marketers spend on email, this tactic generates a $44.25 return on average, according to data from EmailExpert.org. However, law firms need to ensure they create high-quality campaigns that resonate with their prospects and clients. 

"For every $1 marketers spend on email, this tactic generates a $44.25 return."

Most adults have an email account, and mobile devices lead people to check their inboxes even more frequently. How can law firms create messages their clients will read and engage with?

What attorneys must know
Although email is one of the strongest online marketing tools, a great deal goes into creating a compelling campaign. Email marketing has become more sophisticated over time, and law firms need to cater to user preferences or risk being marked as spam. Unlike other online marketing tactics, such as search engine optimization or pay-per-click advertising, lawyers need to already be in contact with clients or prospects to email them. 

Email service providers favor user experience over marketing content. If law firms don't play by their rules, promotional emails will be deleted or marked as spam – or worse, users may unsubscribe from the list. Lawyers need to ask clients to opt in before emailing them promotional content. Attorneys are still allowed to contact clients about the status of their cases through email. 

Email is a valuable tool for law firms.Email is a valuable tool for law firms.

Even though it may seem counterintuitive, it's important to give people the choice to opt out of future marketing messages. If there isn't an easy-to-find unsubscribe link or button, clients may mark the message as spam, which can also lead to consumer complaints and fines. Too many spam flags sends a negative signal to email providers, which will prevent future emails from reaching other members of the audience. Include an unsubscribe link in every email. If people ask to be removed, firms should take email addresses off the list within a week.

Gather emails
In addition to making it easy for clients to unsubscribe, there are other best practices law firms should be aware of before launching an email campaign. How can lawyers build a strong email list? Ask people to opt in whenever possible, such as when the firm gets a new client. Provide forms in the client-facing CMS and on the website. Lawyers can also offer a report about a new visa process, which would interest their client base with a download form, The National Law Review suggested. 

Send targeted emails
Delivering relevant content is critical for user engagement. However, it may be difficult to connect with a firm's entire audience with one message. Fortunately, many platforms allow attorneys to create different list segments. On the most basic level, this process enables firms to keep current and prospective clients separate since each group will need different messaging. Segmentation increases return on investment on marketing efforts. Emailing the audience on a regular basis is key for success. A monthly newsletter format works well for law firms.

How INSZoom enables email marketing
With INSZoom, lawyers can use email templates, create lists and post announcements. For example, U.S. Citizenship and Immigration Services recently decided to offer work authorization for H-4 dependents who are the spouses of H-1B workers. Immigration lawyers could send an email blast to their H-1B clients to inform them of this change. 

Offering updates is more engaging and provides value, creating an opportunity for a later conversation. INSZoom helps firms segment their lists and send the most relevant content to the right audience, as well as communicate with specific clients about changes in their cases. 

date:  Apr 21, 2015 comments:  Comments Off on Are you taking advantage of email marketing? Part 1
by:  INSZoom category:  Immigration case management Read More
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